In the wake of recent criticism from mainstream media actor Fahad Mustafa, TikTokers and social media influencers have pushed back against his claims that they achieve fame through "selling their families".
Mustafa's statement, targeting popular daily vloggers like Maaz Safder, Ducky Bhai, Iqra Kanwal, and Kanwal Aftab, ignited a debate about the nature of content creation and its impact on family privacy.
In a recent podcast appearance, Maaz Safder responded directly to Mustafa's remarks.
He highlighted the similarities between his work and Mustafa's, stating, "I work just like he does. I met him once in Karachi and I respect him and his work. I even watched Quaid-e-Azam Zindabad in the cinema. Now, I want to say that everyone runs their house with some content or the other."
Safder further questioned the distinction Mustafa made between acting and vlogging, pointing out that actors playing characters on screen are also "selling" something to the audience.
Kanwal Aftab echoed this sentiment, asking, "If you and I are doing a drama together, aren't we also selling our characters by coming on camera?"
The podcast host, Jalal Karim, added that family vlogging primarily caters to families, implying that the content is not exploitative.
Safder further criticized the portrayal of violence, such as slapping, on television, arguing that it sends a harmful message.